Things to Mention in a Travel Brochure
If you are planning a trip, one of the most important things to do is make a travel brochure. This is an informational pamphlet that will help people decide whether or not they want to go on your trip. It should include everything they need to know about it: where it’s going, when it starts, how much it costs, what activities are involved and more.
Contact information, including your address and phone number, as well as an e-mail address.
- Contact information, including your address and phone number, as well as an e-mail address.
- A map of the area.
- Plenty of images that illustrate the points in the text. This can include photographs of famous landmarks and also images showing what it looks like when there’s snow on the ground in wintertime or flowers blooming in springtime. You can use free photo editing programs online too.
The Date, The name of the trip & Price range for the trip.
This section is all about the details. Here, you want to talk about the date of the trip, what it’s called, and how much it will cost.
- Name/s of Trip: This is a great place to list your company name or website URL if you’re running a travel agency in addition to offering tours. If this is just a brochure for one tour package, then use something like “The Journey Begins.”
- Price Range: This is where you’ll go over the price range for each tour package available so that potential customers can get an idea of what they might be able to afford.
Travel itinerary, including places you will visit and activities you will do.
According to Adobe Express, “travel brochures are an excellent marketing tool for inspiring people to take a trip or guide them once they’ve arrived at a destination.” So, a travel brochure should also include a list of the places you will visit and the activities you will do. Be sure to include the dates you’ll be at each place, as well as how much it costs, how long it takes to get there by bus or car and whether or not your group will be staying in hotels along the way.
The brochure should also mention if any special equipment is needed for certain activities—for example, if you’re going hiking or kayaking on your trip, your brochure might tell readers that they have to bring their own gear.
Speaking of travel brochures, they aren’t just for travel agencies. At times, students who plan on trips or even aspire to take up travel as a career also tend to create them. If you are one of those people, you can use a travel brochure template for students to create your own brochure.
Images of places you will go to or things you will see.
The images in your brochure should be high quality, relevant to the text and eye-catching. Your reader won’t give it a second glance if the pictures don’t catch their attention. Images can be used to illustrate a piece of information that would otherwise take up too much space.
For example, if you’re describing a remote location with limited amenities, you may want to show images of more luxurious places nearby that offer those amenities, so readers get an idea of what else is available in the area.
We hope that we’ve given you a good idea of what goes into making a travel brochure. It’s important to remember that there are many different types of people who will be reading and viewing the brochure, so you don’t want to alienate anyone with it. That being said, having good content that is easy to understand is essential in order for customers to feel comfortable booking your trip!
